b-ex way

bex way
b-ex way consists of "Mission", "Vision" and "Value".

Discover new experiences of beauty in your life - beauty experience
In order to realize the philosophy embodied in our company name through the day-to-day business operations and every decision and action of each employee. We have broken it down into a concrete code of conduct.
bex MVV
bex Mission Our mission bex Vision How our business should be bex Value Seven actions to be taken by each one of us
bex Mission Our mission A new experience of beauty. This is what we create. Our products, our services; Everything is a medium for new experiences. It’s our job to design customer surprise and joy. Mixing technology and information with the emotion that flows ahead. Creating a new type of business. Invigorating the 5 senses in a beautiful way; We enrich the emotional life of all people. Discover new experiences of beauty in your life. beauty experience
bex Vision How our business should be
Relationship with customers With consumers：More consumers are recognizing us as a constant provider of new experiences. Growth of the company Profit：We are among the best in the industry not only in terms of sales, but also in terms of the added value that each of us generates.　Growth：We continue to grow consistently, and we continue to reinvest ambitiously in new initiatives.
People and organization Mind：We are full of entrepreneurial spirit, always trying new things and persevering to the end.　Knowledge：美容ビジネスに必要な、経営・美容技術の最新知識・情報を持つプロ集団である。 The way of business Research and Development：Together with innovation-oriented hairstylists, we continue to create products that meet the true needs of our customers.　Sales：We utilize IT to provide solutions that improve the management and performance of salons.　Marketing：We are providing value to more consumers/hairstylists through digital marketing.
Relationship with customers With consumers：More consumers are recognizing us as a constant provider of new experiences.　With salons：Not only do we sell products, but we advise as business partner and collaborate digitally. Growth of the company Profit：We are among the best in the industry not only in terms of sales, but also in terms of the added value that each of us generates.　Growth：We continue to grow consistently, and we continue to reinvest ambitiously in new initiatives.
People and organization Mind：We are full of entrepreneurial spirit, always trying new things and persevering to the end.　Knowledge：We are a group of professionals with the latest knowledge and information on management and beauty techniques required for the beauty business. The way of business Research and Development：Together with innovation-oriented hairstylists, we continue to create products that meet the true needs of our customers.　Sales：We utilize IT to provide solutions that improve the management and performance of salons.　Marketing：We are providing value to more consumers/hairstylists through digital marketing.
bex Value Seven actions to be taken by each one of us
Creative Mindset We think creatively to provide new experiences for our customers. Challenge We will always challenge ourselves to go beyond the conventional practices of the industry and accomplish what we set out to do until the end. Professionalism As Problem-Solving We discover the real needs of our customers and solve their real problems. Innovation We will quickly adopt the latest technology to transform our business. Boundarylessness We expand our business by bringing together people and knowledge beyond internal and external boundaries. Continuous Learning We will take actions and learn voluntarily, and continue to develop our expertise deeply and broadly.
Creative Mindset We think creatively to provide new experiences for our customers. Challenge We will always challenge ourselves to go beyond the conventional practices of the industry and accomplish what we set out to do until the end. Professionalism As Problem-Solving We discover the real needs of our customers and solve their real problems. Innovation We will quickly adopt the latest technology to transform our business. Boundarylessness We expand our business by bringing together people and knowledge beyond internal and external boundaries. Continuous Learning We will take actions and learn voluntarily, and continue to develop our expertise deeply and broadly.
bex Mission Our mission bex Vision How our business should be bex Value Seven actions to be taken by each one of us bex Mission bex Vision bex Value
bex Mission Our mission bex Vision How our business should be bex Value Seven actions to be taken by each one of us bex Mission bex Vision bex Value